Job | Global Head of Marketing and Product Development – FMCG industry | Badenoch + Clark
Posted 14 December 2021
Location
Luxembourg
Salary
To be disclosed
Contract Type
Permanent
Category
Marketing & Communication
Job Reference Number
JN-112021-210915
Industry
Consumer Product
STATE
Luxembourg
Employment Type
Full Time

Client Description:

People are at the core of our business and we believe everyone has a chance to be part of the future of work. At Badenoch + Clark, we believe in talent, not labels, and embrace diversity and promote more inclusive employment to our clients and partners.

As a Head of Marketing and Product Development, reporting directly to the Head of Sales, you will join an international company with established notoriety of 50+ years. You will be accountable for developing and managing the Marketing & Brands strategy for the company and play a key role in driving the development of regional and local relevant retail, digital, social, and 360 go-to-market strategies.

Responsibilities:

  • Understand and analyse key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and consumers/suppliers trends in order to translate results into actionable insights for the marketing team,
  • Manage and animate global and local teams dedicated to several brands, markets and products,
  • Manage conception, development, and implementation of marketing plan and strategies, product concepts, and promotional programs to drive interest and sales,
  • Collaborate with the business team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products,
  • Work closely with the other departments (sales, supply chain, manufacturing…) to develop pricing strategies to maximise profits and market share while balancing customer satisfaction,
  • Build brand awareness and positioning,
  • Oversee and coordinate all online & channel partners (off-line) marketing activities for maximum results in each targeted market segment,
  • Develop and manage the budget for all marketing activities,
  • Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis,
  • Be a key contact for the direction committee to define and decide actions plans.

Candidate Profile:

  • You ideally have 10+ years experience in FMCG industry (manufacture and retail), with a good knowledge of European, APAC and Middle East markets,
  • You will have extensive marketing experience and comprehensive knowledge of branding,
  • You have a good knowledge of the Value-For-Money segment,
  • You are data-driven, consumer insights oriented, innovative minded and highly analytical,
  • Entrepreneurial minded – you don’t need a playbook. You’re in the driving seat and you can bring new out-of-the-box ideas to the table and turn them into reality with our teams,
  • Both conceptual strategist and detail-oriented perfectionist, you can turn a product and brand idea into a must-have finished product range, ready to hit the shelves in stores of our various markets
  • Excellent verbal & written communication, presentation & negotiation skills in English to inspire & influence global teams, top markets/regions and top customers (English mandatory, French or German as an added value).

Location in Luxembourg with some business travels.

To include yourself within this recruitment process; to find out more information about this role, or to discuss other career opportunities we have available, please contact Gerd HARTMANN as soon as possible - CONFIDENTIALITY ASSURED - Please note that by applying your cv is sent directly, and only, to the consultant in charge of this opportunity.

We’ll help you go further

Gerd Hartmann +352 26 19 28 1033

#LI-GH1

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